Written Summary Q & A from North Equities AMA with Tyler Dart Yesterday Evening. 1) When did you start.
13 Apr 2022, 21:30
Written Summary Q & A from North Equities AMA with Tyler Dart Yesterday Evening.
1) When did you start?
- North Equities have been around since 2017 in terms, but we just started this campaign one week ago, so we are ramping things up here on this end. There are lots of things to come, and lots of things still to see.
2) What are your plans for the campaign with DeHub?
- Our campaign is kind of a one-size-fits-all, through a lot of different things. First off, we work with a couple of different publications and these articles can be about the company, recent news, or just industry highlights. This is a great way to bring new eyes to the project and we get anywhere between 25-100k views per piece. But really, these are just there to bolster the bread and butter of our campaign, which is direct messaging and posting.
So to separate these into a couple of sides here: first you have those message boards, so we will go into other projects groups, maybe it's Netflix, maybe it's a hot trading project that day and we will say "Hey you seem like an expert, we saw you posting about Netflix and I actually would like to get your opinion on DeHub right now. These are a few highlights I have found, I think it's a really good time to load up on more, but I just wanted to get your opinion first." I think this is a great way to get people looking into the project! And we send between 1000 and 2000 of these messages a day.
Then you have the other more millennial channels such as Reddit. We will go into these other different subreddits maybe it’s investing, crypto investing, or cryptocurrency, and we are making dozens of these posts every day intending to get at least one viral post each day in one of these different subreddits. The goal is to boost organic posts coming out of the community and from you guys here we would love to get some help on that end too, sharing the posts far and wide. We are making the posts, and lots of direct messages, and when people look into the posts they are also seeing what we are creating and it becomes a full circle here.
On Twitter, we can tag up to 5000 accounts a day in a tweet about the project. Maybe there’s a hot Elon Musk tweet so we will scrape the users that have liked that tweet and then we'll tag them in a relevant tweet. On Discord obviously, there are tons of different places for messages and places to post as well and then on YouTube, outside of influencers and things of that nature, we also shoot and record our own interviews as well. It's a great way to stay ahead of the news and get people from the community really involved with the leadership team at DeHub. We can also get the top comment on any YouTube video that you want, so for example, recently we had the top comment on the Logan Paul Podcast for a psychedelics company when he was on with Mike Tyson talking about psychedelics. We always find something that works for different companies but that’s essentially in a nutshell what we do, and we are so excited to be able to do all of this for DeHub.
3) Do you believe in the project?
- Oh, 100%! And that’s one of the factors we consider as a team before we decide to take on a company. You guys are doing something extremely unique in the space and we believe that regardless of anyone else who might come afterwards. The leadership team here and the team that is putting this into effect, we believe in them and that’s ultimately why we are working together now.
4) How long are you contracted for?
- Yeah, so we do 4-month campaigns, so we will be running this through until August. Ultimately our goal is to have a much longer relationship, this is just the beginning phase. We would love to carry on working for DeHub throughout this year and the next.
5) What are the benefits for DeHub?
- The goal of our marketing plan is to bring buying volume to the token. We do this by bringing new eyes to the project. It is social selling at the end of the day, so there is a ramp-up.